Case Studies

Yesterday-Zoo

Media relations campaign to promote Yesterday’s Zoo and event at Denver Zoo.
PR campaign to announce merger news to local and national media.
SLATERPAULL
PR, Social Media & Event Marketing campaign to celebrate 40 years in biz.

Overview

Aimee Miller Marketing & Communications is a boutique marketing & PR agency telling great stories for clients on a local and national level. We partner with clients across a variety of business sectors to initiate, implement, or simply enhance their marketing & public relations efforts.

Think of us as your interim CMO, outsourced marketing arm or go-to communications manager.


Take a peek at what a few of our clients have to say…

“I have had the pleasure of working with Aimee Miller for over 15 years. In this time, I have relied on her services and expertise within three separate industries in various markets across the country.  She has proven her ability to learn and adapt and its evidenced by the results that follow.  I would highly recommend Aimee for any PR and Marketing needs.”                                                                             Todd Taylor, Vice President of Business Development, AIMS Companies

“We have worked with Aimee for a number of years now and she never fails to impress me with her forward-thinking, innovative and creative ideas. Not only has she has increased the firm’s visibility across both markets and locations, but she has also been a pleasure to work, even during stressful and deadline-rich circumstances.”                                                                                                                                          Sharon Pula, Communications Manager & Senior Associate, Hord Coplan Macht

“Aimee Miller is one of the best in the PR world. Hiring her was the one element in my business that thrust me to the forefront of every major media outlet in Denver.”
Bill Airy, Owner, Lendio Denver

“Aimee has been instrumental in providing our Bank and Holding Company with quality PR exposure without expensive solutions. She is well connected and knows how to “sell” stories on a timely basis. We could not have received the high level of PR without her help, unless, we had spent a multiple of dollars to do so.”
Jim Basey, Former CEO, Centennial Bank (now Citywide Banks)

“Having worked with you for over 10 years in the capacity of marketing and communications consulting, I appreciate and value your experience and expertise in facilitating the PR aspects of our marketing efforts. Without you, we would not have realized the tremendous publicity and exposure in the direct markets we are focused and those we target.”
Lisa Jelliffe, Former Director of Marketing & Business Development, WorthGroup

“Aimee Miller really knows her stuff when it comes to PR and always has fresh ideas on how to approach the media and other public relations opportunities. It has been fantastic working with her.”
Emily Stinchcomb, Owner, Simplified Bedding

Bio

Aimee Miller provides strategic marketing and public relations services to clients in a variety of industries including retail and consumer products, real estate, design and construction, banking and financial services and technology. For 25 years, she has put her marketing and communications skills to work to promote her clients’ businesses.

Prior to embarking on a consulting career, Aimee held the position of Marketing Director for a Denver-based architecture firm.  She was an Account Supervisor at the Integer Group managing promotional programs for Coors Brewing Worldwide and executed public relations and event marketing campaigns at Frankel, a premier agency in Chicago, for brands such as McDonald’s, Oldsmobile and Marshall Field’s.

Her PR background has delivered coverage for clients with a variety of media outlets including The Wall Street Journal, CNBC, Bloomberg, American Banker, Investment News, Denver Post, Denver Business Journal, BizWest, ColoradoBiz, Company Week, Urban Land, Colorado Real Estate Journal, FOX News, 9News, Denver 7, CBS4, KOA Radio, 5280, Colorado Homes & Lifestyle, Cooking Light, Shape, Good Housekeeping, House Beautiful, Country Living, Entrepreneur Magazine, Food Business News and others.

Aimee has contributed to several local and national magazines as a freelance writer including Urban Land, 5280, AIA Architect Colorado, Broker Associate Magazine, Colorado Real Estate Journal, Avid Golfer Colorado and Colorado Expression/Architecture & Design of the West.

She has bachelor’s degrees in Journalism & Mass Communications and Sociology from the University of Iowa.

Services

We take an inspired approach to promoting your business. Our knowledge of your industry helps us deliver ideas that help connect your brand with your clients and your message with the media. Using a combination of the following services, we assemble a customized plan to achieve your goals.


MARKETING

  • Marketing plan development and execution
  • Strategic business development and assistance with lead generation
  • Brand identity enhancement
  • Management of websites and collateral materials
  • Digital marketing management
  • Event planning
  • Media buying
  • Management of promotional activities, including sponsorships and events
  • Copywriting for brochures, newsletters and other marketing materials

PUBLIC RELATIONS

  • Strategic PR planning
  • Development and maintenance of media lists
  • Writing and distribution of press releases
  • Media relations
  • Positioning for expert opportunities, features and speaking engagements
  • Copywriting for expert articles
  • Coordination for interviews and articles
  • Event planning & publicity
  • Community relations
  • Social media management
  • Crisis communications
  • Media training
  • Monitoring press coverage