Denver tech startup Tectonic enjoys seismic growth.
By Greg Avery
“Creating a company with $15 million in annual revenue four months after it launched may sound impressive, but Blair Linville isn’t sitting back to take stock just yet.
His Denver-based software integration startup, called Tectonic, launched in October and bought a company called Sakonent in Chicago, then followed that in November by buying Denver-based Local Cloud9, a marketing software shop.
Tectonic completed its third acquisition, of Stryve Advisors in Houston, on Feb. 5. Tectonic now has 160 employees and offices in Chicago, Houston and Los Angeles. About 20 of those employees work in Denver, but that should change, Linville said.” Read more.
Rosy Rings Cherry Blossom Room Spray in the March issue of Country Living.
And, the Wax Sachets Top the Country Living Holiday Gift Guide for 12 Heartfelt Gifts under $30. Read more.
Wood Investment Counsel, LLC and Obermeyer Asset Management Company merged on October 6. Aimee Miller Marketing & Communications garnered the following media results on the client’s behalf:
Denver Business Journal
Financial Advisor Magazine
Aspen Business Journal
Aspen Daily News
Boulder, CO-based Simplified Bedding officially launched its brand and patented product with a Kickstarter campaign today. The Kickstarter campaign will help the company fund larger manufacturing quantities and distribution to retailers. Backers will receive product samples and/or recognition for their support. The company brings a convenient bedding solution to the retail marketplace for children, teens and adults. Read more.
Denver-based brands and sister companies, Rosy Rings & Peacock Parfumerie, launched their Falling into Fall promotion this week.
The promotion combines an email marketing and social media campaign to capture new customers and engage existing ones. See a snapshot of the the promotion.
The news of the merger between Denver-based SLATERPAULL Architects and Hord Coplan Macht of Baltimore, MD, produced stellar results with the local and national media, including articles and posts by The Denver Business Journal, Colorado Real Estate Journal, Baltimore Sun, AIA Colorado, Building Design + Construction Magazine, Healthcare Design Magazine and other outlets.
A coordinated PR campaign between the two firms along with strong, local media relationships aided in the successful news release.
Here are a few questions to ask yourself or your communication team before issuing your next press release.
1. Is it newsworthy?
2. Does the headline tell a story?
3. Have we shared it across our social media channels?
4. Are there any opportunities to pitch the news as part of a larger news story or trend?
5. Did we track our results or hits and promote those?