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Rosy Rings Featured in Country Living Magazine

Rosy Rings  Cherry Blossom Room Spray in the March issue of Country Living.

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And, the Wax Sachets Top the Country Living Holiday Gift Guide for 12 Heartfelt Gifts under $30.  Read more.

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Successful PR Campaign for Merger of Top Investment Advisory Firms in Denver

Wood Investment Counsel, LLC and Obermeyer Asset Management Company merged on October 6. Aimee Miller Marketing & Communications garnered the following media results on the client’s behalf:

Denver Post

Denver Business Journal

Investment News

Financial Advisor Magazine

Aspen Times

Aspen Business Journal

Aspen Daily News

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Simplified Bedding Launches Kickstarter Campaign w/ Patented Retail Product

Boulder, CO-based Simplified Bedding officially launched its brand and patented product with a Kickstarter campaign today. The Kickstarter campaign will help the company fund larger manufacturing quantities and distribution to retailers. Backers will receive product samples and/or recognition for their support. The company brings a convenient bedding solution to the retail marketplace for children, teens and adults. Read more.

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Rosy Rings & Peacock Parfumerie Launch Fall Promo

Denver-based brands and sister companies, Rosy Rings & Peacock Parfumerie, launched their Falling into Fall promotion this week.

The promotion combines an email marketing and social media campaign to capture new customers and engage existing ones. See a snapshot of the the promotion.

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Merger News for Denver Firm Generates Great Results

The news of the merger between Denver-based SLATERPAULL Architects and Hord Coplan Macht of Baltimore, MD, produced stellar results with the local and national media, including articles and posts by The Denver Business Journal, Colorado Real Estate Journal, Baltimore Sun, AIA Colorado, Building Design + Construction Magazine, Healthcare Design Magazine and other outlets.

A coordinated PR campaign between the two firms along with strong, local media relationships aided in the successful news release.

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Tips to Make Those Press Releases Stand Out

Here are a few questions to ask yourself or your communication team before issuing your next press release.

1. Is it newsworthy?

2. Does the headline tell a story?

3. Have we shared it across our social media channels?

4. Are there any opportunities to pitch the news as part of a larger news story or trend?

5. Did we track our results or hits and promote those?

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Women’s Mentoring Event April 24

The Start with Strengths and Level Up Mentoring Workshop is a one-day event for women designed to inspire.

Thursday, April 24th, 2014
9:00 am – 5:00 pm
The Gatehouse
Lafayette, Colorado

Whether you are looking to jump-start or change your career, re-enter the work force or identify what can turn an ordinary job into a passion, you won’t want to miss this event. Highlights include:

  • Hear inspiring stories from female guest panelists who have realized their talents and passions and made the most of their career choices.
  • Learn your top 5 strengths and see how they could be key to reaching your personal and professional goals.
  • Share ideas with other women about what success means and how to attain it regardless of your age, career or current job situation.
  • Develop an action plan and work with accountability partners to move your ideas forward to enhance your personal and professional path.

Speakers include: Loree Toedman, Regional Vice President at Travelers Insurance; Sharon Matusik is an Associate Professor of Strategy and Entrepreneurship and the Academic Director of the Deming Center for Entrepreneurship at the Leeds School of Business, University of Colorado and Mary Kaiser, business coach, consultant and Owner of Start with Strengths.

Click here for more info or to register.

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What’s the Best Time to Blast Out Your Email Marketing?

Email remains a key component of many businesses marketing campaigns — and is a  primary way companies stay in touch with their clients.  But, what’s the best time to reach people? According to email software provider GetResponse,

  • 23.63% of all emails are opened within the first hour; that number drops off precipitously as the hours tick by
  • Most click-thrus are between the hours of 8 a.m. and 9 a.m., and 3 p.m. and 8 p.m.
  • Most opens are between the hours of 8 a.m. and 9 a.m., and 3 p.m. and 4 p.m.

Read more.

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